It’s Good to be in Gaymode! Lingerie

Gaymode (est. 1931) was JCPenney’s line of lingerie. You may recognize the name from their advertising campaign for vintage nylons “Arrest-A-Run”.

Some of the more stunning Gaymode lingerie pieces on Ebay:

Yellow Vintage 60s Gaymode Babydoll

red gaymode nightgown
Vintage Gaymode Penney’s Red Chiffon Nightgown

Angela Friedman